• Sammy Dabdoub

Is The i4 The Luxury EV to Propel BMW?

Updated: Aug 6, 2020

BMW has always been at the cutting edge of car manufacturing and has developed a reputation synonymous with luxury vehicles. If you want to buy a high-end, jaw-dropping, luxury vehicle, BMW will definitely be a first thought for many. The company continues to knock it out of the park when it comes to their latest models and there is no exception with the impending release of the i4.

The BMW i4 is an all-electric 4-door fastback that is set for release by BMW in 2021. The car has generated a lot of buzz and is already making waves in the auto industry. It seems that the car manufacturing giant is embracing fully electric vehicles and is willing to roll the dice on rolling out more models despite recently cancelling the i8 and its planned successor. BMW has been lagging Mercedes in U.S. sales for several years, but could this i4 be the release that skyrockets BMW back to the highest echelons of the industry? Well, let’s take a look at the what the i4 will offer and see if this will generate the kind of excitement that will surge demand and bolster sales by breaking down the specs.


The interior is certainly an eye-popping affair, and it’s clear BMW has flexed their creative muscles. With large windows, a massive glass roof, and white upholstery. This interior looks more like the inside of a futuristic spacecraft than it does a car, not to mention the simplistic design making it look much more airy and spacious. The elegant shapes, pale colors, and delightfully modern design really compliment the dual-screen infotainment system and center console. Additionally, the signature iDrive rotary dial has been completely revamped as well, but stays prominently on the center console, allowing drivers to use the manual controls should they wish to.


It’s been six years since the BMW i8, and the i4 has finally arrived to expand BMW’s ‘i’ portfolio, and, at first glance, it’s easy to see what all the fuss is about. This is a sleek, modern, trendy, high-tech, gorgeous looking sedan car, oozing luxury in both design and aesthetics. With its relatively conventional Gran Coupe body and dirty-gold color, this is designed with mainstream in mind, make no mistake about that. This looks every inch the car you would love to be seen driving around in, and BMW will be hoping this is the model to return them to greatness. While the exterior itself may not come with any surprises (a back to basics approach if you will) the large grill is bold and polarizing, which seems to be what BMW intended.


Of course, a car can look brilliant but if the specs are not up to scratch then you are unlikely to get the best outcome from it. So it is important to take a look at the specs of the i4 and what to expect from this new release. Featuring a 532bhp electric motor with an 80.0 kWh battery pack and a top speed of 124mph that can accelerate from 0 to 60 mph in four seconds flat. The battery life is pretty impressive as well. According to BMW, the i4 will be able to travel up to 373 miles on a fully charged battery and can recharge up to 80 percent in just 35 minutes with 150kw charging capacity. You will also get the option to choose from three different, unique interiors; Core, Efficient, and Sport all of which offer a unique and interesting internal design and ambiance.


When you are going to buy a car, you need to make sure you asses and analyze the handling and performance of the vehicle. We know that the i4 has power and pace in abundance, but what’s it like to get behind the wheel and actually drive it? Well, the clever aerodynamics included here provide much less drag than normal, which makes for a smoother and sleeker drive.

2021 BMW i4 | BMW Media 2020


As the car is yet to be released it is tough to know precisely what the level of roadworthiness will be like, but this is something that you can gauge pretty well due to the fact that it’s BMW. This is a company that is pretty renowned for being dependable and reliable as a manufacturer. You want a car you can rely on and a vehicle that isn’t going to run into too many problems when you hit the road on a regular basis. The fuel economy is yet to be tested, so we will have to go with BMW’s claims on this one until we have any information to the contrary. The good thing is that this is and EV vehicle that is expected to have the electric components covered for an extended 8 years or 100,000 miles.

Release Date & Pricing

The car is believed to be available for the public to purchase in 2021, but we’re still waiting for a definitive date on which it might be available. BMW hopes that this will finally be the car that can rival Tesla, and, with that in mind, we would expect the i4 to be valued at a similar price to Tesla. This should make the price between $40,000 and $50,000 depending on spec. Of course, this isn’t going to be a cheap vehicle, but we wouldn’t expect it to be, and this is something you need to keep in mind.


Rumors have been circulating for a while about the i4, and it seems that the whispers were true, and the car will be a game-changer for BMW. Combining electric technology, and believed to make full use of BMW’s fifth-generation eDrive hardware, which helps make the most of the electric elements of the vehicle. It’s believed that this could lead to the manufacturer electrifying up to 25 of their models in the next five years. Of course, more details are being leaked as we get closer to the release date, but BMW is keeping its cards close to its chest in a lot of ways here.

BMW generally tends to knock it out of the park with their new vehicles, and the i4 seems like it will be no exception. This is a smart and beautiful looking car, with impressive speed, and one that fully embraces modern technology. There are a lot of things that you need to consider, and it seems as though this is going to be a car that will send BMW back to the top of the pile when it comes to automobile manufacturing. Many believe that this is going to be the car to rival and compete with Elon Musk’s Tesla monopoly, and BMW will be hoping the same.

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